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Buffett brandishing his BYDs

http://www.fastcompany.com/1716390/buffett-backed-byd-is-finally-bringing-e=
lectric-vehicles-to-the-us
[image] Buffett-Backed BYD Is Finally Bringing Electric Vehicles to =

the U.S. BY Ariel Schwartz twit/arielhs 01-12-2011 ... The Warren =

Buffett-backed Chinese electric vehicle maker ... BYD is serious about
bringing EVs to the U.S.

BYD's five-seat e6 crossover, unveiled at this week's Detroit Auto =

Show, comes with a 160-kilowatt motor, a range of 200 miles, and a =

60-kilowatt-hour lithium-ion battery pack. The vehicle is expected to
retail for $42,000 when it is released ... in 2012 ...

If BYD fails to deliver on its promises, it may lose what little =

faith it has from auto industry insiders. We noticed that the BYD =

stand was one of the least popular during busy times at the Detroit =

Auto Show on Monday/ That doesn't bode well for the company, which is
only the first Chinese automaker to attempt to sell vehicles in the =

ultra-competitive U.S. market.


http://www.favstocks.com/one-in-five-americans-likely-to-buy-electric-vehic=
le/1231123/
One in Five Americans Likely to Buy Electric Vehicle
By Pure Green Cars on 01/12/2011 One in five U.S. drivers will =

consider an electric vehicle as their next new vehicle ...


IBM survey: auto execs not on the same page as consumers

http://uk.ibtimes.com/articles/20110115/ibm-finds-differences-attitudes.htm
IBM Finds Differences in EV Attitudes By Susan Defreitas 15 Jan 2011
... IBM's ... study asked drivers what would motivate them to switch =

... to an all-electric vehicle. The same question was posed to auto =

industry executives, who were asked to rate the importance they =

believe that drivers place on each criteria.

While 76% of industry executives surveyed listed higher oil prices as
motivating factor, only 51% of the public agreed. As it turns out, =

drivers were actually far more altruistic in their motivations for =

buying an electric car, as 48% cited sustainability concerns (while =

only 33% of auto execs cited the same).

Government incentives were a big motivating factor in the auto exec's
perspective, with 73% citing them as a motivating factor, while only =

41% of the public agreed. Likewise, traffic congestion-i.e., the =

attractively empty carpool/alternative fuel lane-was cited by 26% of =

drivers as a motivator, while only 11% of auto execs thought the same.

30% of drivers surveyed said that they would consider switching to an
EV that got 100 miles or less per charge, and 40% said they would pay =

up to 20% more for an electric-only vehicle compared with a similarly-
featured gas-, diesel, or hybrid-powered vehicle. Home-chargers were a
sticking point among drivers surveyed, however, as only 13% said they
would be willing to spend $1,000 or more for such devices.
Source: Earth Techling [=A9 2011 IBTimes Company. All Rights Reserved.]


Ube & Maxell set up joint venture

http://e.nikkei.com/e/fr/tnks/Nni20110115D14JFA15.htm
Alliances Spreading Among Lithium Battery Materials Firms Jan 15 2011
TOKYO (Nikkei)--Lithium ion battery alliances are on the rise ... Ube =

Industries Ltd. and Hitachi Maxell Ltd. said Friday that they will set
up a joint venture next month to produce separators -- a component =

essential to ensuring safety when batteries overheat ... With =

electric vehicle sales projected to grow, a host of companies are =

entering the lithium ion battery markets in Japan and abroad, =

prompting firms to take steps to share investment costs. (The Nikkei =

Jan. 15 morning edition) [=A9 Nikkei Inc. All rights reserved.]








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