http://www.guardian.co.uk/environment/2010/sep/27/segway-boss-jimi-heselden-dies-cliff-fall
[..]
The flamboyant former miner at the head of the Segway scooter company
has died in a freak accident by sliding on one of the miniature
two-wheelers off a cliff.
Jimi Heselden, who latched on to an international craze for the
upright, motorised "green commuter machines", was testing a
cross-country version when he skidded into the river Wharfe which runs
beside his Yorkshire estate.
[..]
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