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Discussion Starter · #1 ·
Hello DIYEC community,

I’m relatively new here so I hope this is ok...

Did you know there are still less than 500k EVs (BEV+PHEV) on UK roads today?

... with another forecast 35.5million left to convert!

(8.5m EVs on the road today globally VS 1.4billion ICE cars)

I am an EV owner and enthusiast like most of you. Also like many of you, I am keen to see more EVs on UK roads, which has had me thinking.

I have been exploring a hunch about accelerating EV adoption. I feel prospective EV owners could be better served at the research stage - namely understanding quickly and easily that an EV would be a good fit for them. The longer it takes to work this out the longer we have to wait to get cleaner air etc. And as we move towards early adopters and the early majority this is time we just cannot afford!

Here are some interesting sound bites:

It takes on average 15 -16 weeks to decide what car to buy (J.D. Power Automotive Marketing Roundtable)

‘Additional hesitancies to make the leap highlight the need for greater knowledge about the capabilities and benefits of electric vehicles.’ (RingGo 2020 survey)

Keen to hear your thoughts with a short (~3 mins) survey: Electric Car Ownership Research.

Also welcome a longer chat if you are so inclined.

Many thanks
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